Webinar: The power of plant-based menus

Increasing your plant-based offerings could help you to meet your net-zero targets while also appealing to the 30% of consumers who are actively reducing their meat consumption. 

Our expert panel of food-service professionals will give advice on how to successfully integrate plant-based options into your business. 

In this 45-minute webinar you’ll learn about:

• The benefits and challenges of adding more plant-based options to your menu. 
• Current industry trends, including the recent growth of plant-based options in restaurants.
• How to utilise choice architecture, including menu integration, descriptors, and icons to increase sales.
• The importance of upskilling serving staff and chefs in order to give consumers an optimal experience of plant-based food.
• How plant-based brands and restaurants can collaborate effectively to position plant-based menu items. 

You’ll come away with implementable strategies that will help you harness the power of plant-based menus as a food-service professional.